CLOUDROCK Digital

15.1, Menara 1 Mont Kiara, Jalan Kiara, Mont Kiara, kuala lumpur, 50480 , Kuala lumpur, Malaysia

03-61574595

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We’ve met with hundreds of companies and prepared almost as many pitches ever since we started. While each of them was unique in their own way, we keep getting asked the same question over and over again, even after a successful campaign.

We’re guessing you’re here because you have, at one point or another, asked yourself the same question:

How can we leverage the Internet to grow our brand?

That’s alright, 52% of Chief Marketing Officers (CMOs) in the US aren’t sure either (and another interesting statistic from the same report – 66% of all marketers think companies won’t succeed unless they have a digital marketing approach).

So what happens here is that companies will employ the ‘tactics-of-the-month’, based on whatever they’ve read in the news or what their friend / colleague / mother mentioned to them.

Everything is disjointed and you end up working with too many different vendors, resulting in confusion and inconsistent results.

Sometimes it works, sometimes you’re not even sure if it worked or not, and at other times, it outrights fails.

But from the lack of a better alternative, you keep going over the same process over and over again.

How You Can Get Out of that Vicious Cycle

We’re here to fill up that big gaping hole in the market that’s causing business leaders and managers so much pain.

At CloudRock, we employ many different strategies, from search engine optimization to website usability testing to pay-per-click to ensure that your web marketing dollars are providing a positive ROI.

We make it work because we spent years coming up with the CloudRock Digital Marketing Framework. It ties in all the disparate tactics you can engage in into one coherent, unified digital marketing strategy.

Furthermore, measurement lies at the heart of what we do, which is why we do it so well. By executing on scalable strategies and tactics, we can give you results that drive even more informed marketing decisions.

Tactical vs Strategic Engagements

That’s not to say that tactical approaches never work.

Of course, they can. Here’s a quick guide to help you decide which one might work best for you.

A tactical approach works best if:

You already have an Internet marketing strategy in mind and need to find trusted specialists to help you execute on various tactics. You’ve already drawn out your buyer personas, have an established sales funnel, have crafted compelling messaging for your brand, mapped your content to your buyer journey, know what analytics to measure that makes sense and so on.
You have access to a limited budget, and can only afford to execute well on one or a handful of tactics at a time.
You’re looking for a ‘proof-of-concept’ tactical campaign to prove to management (or yourself) that digital marketing will work for your business.

If you’re looking for more tactical approaches, here are a few of our standalone services.

You’re ready for a unified digital marketing strategy if:

You already know that the Internet is an important channel for you and understand the importance of an integrated digital marketing strategy.
You want to ensure that every tactic you execute online is tied together to your overarching brand goals.
It’s important that there are no gaps in your digital marketing activities so that your competitors can’t catch up or overtake you.
You want clear, measurable results and outcomes so that you know what works for you and what doesn’t, allowing you to improve and grow over time.